Marketing Tips & Tricks
The Marketing Mixtape
I'm constantly getting asked about new ways to drum up business, improve my social media presence, and utilize an email list properly. The Marketing Mixtape will tackle those subjects and even more.

Marketing Tips & Tricks
The Marketing Mixtape
I'm constantly getting asked about new ways to drum up business, improve my social media presence, and utilize an email list properly. The Marketing Mixtape will tackle those subjects and even more.
Create a Referral Program to Incentivize Word-of-Mouth Marketing | MMT #4
Word-of-mouth marketing is one of the most effective forms of advertising. People trust recommendations from friends and family more than they trust advertisements. One way to incentivize word-of-mouth marketing is to create a referral program. In this blog post,...
Why Cross-Promotion Works | MMT #3
As a small business owner, you're always looking for ways to attract new customers and increase sales. One effective strategy is to partner with other local businesses for cross-promotion. In this blog post, we'll explore why cross-promotion works and how to find the...
Hosting a Customer Appreciation Event | MMT#2
As a small business owner, your customers are the lifeblood of your business. Without them, you wouldn't be where you are today. Hosting a customer appreciation event will show your customers how much you value their business. In this blog post, we'll explore the...
Offer Discounts or Coupons to First-Time Customers | MMT #1
Do you need help attracting new customers to your business? One effective strategy is to offer discounts or coupons to first-time customers. This blog post will explore why this strategy works and how to implement it in your business. Why Offer Discounts or Coupons to...
Why You Should Steer Clear of A.I. Logos for Your Business
When time is money, many business owners are drawn to quick solutions, especially when it comes to their branding and marketing. There's no shortage of online tools that promise to make a logo in no time, which makes going the A.I. route tempting. But before you jump...
Awesome Community Spotlight: Updog Hot Dogs
At FXV, we take our work seriously, but we also believe in the value of stepping away from the desk, gathering the team, and enjoying some fantastic local eats. And when it comes to hot dogs, there's one spot that never disappoints: Updog Hot Dogs in Blandon,...
Awesome Community Spotlight: Kitt’s Café & Gandalf’s Garden
Berks County's Cat Cafe What could top a day spent with cute cats while supporting a local family business? Our team recently checked out Kitt’s Café & Gandalf’s Garden in Blandon, and it was just as delightful as we had hoped. From the friendly atmosphere and...
This Dog is AWESOME: Diva
Meet Diva: Your Gentle Giant Looking for a Forever Home If you’re a fan of big dogs with even bigger hearts, meet Diva—she might just be the perfect fit for you. Diva is an 8-year-old gentle giant currently waiting for her forever family at the Animal Rescue League of...
Awesome Community Spotlight: Haul House Records
At FXV, we believe that creativity thrives within a strong community. We’re all about great music, fresh ideas, and the local businesses that give our area its unique vibe. That’s why we’re excited to support places that keep the music culture alive. Recently, Lane...
Awesome Community Spotlight: Penn Ave. Music
Penn Ave Music: Boosting the Local Music Scene in Berks County As musicians ourselves, we truly value the businesses that strengthen our local music community. Recently, Freddy visited Penn Ave Music, and it reminded us just how vital places like this are for...










