Marketing

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Social Media Advertising: 5 Key Components

Social Media Advertising: 5 Key Components

Social media advertising can be challenging to a small business owner or anyone with little to no experience. But have no fear; we've created a quick list to help you on your way to social media success! Building a successful social media advertising strategy requires...

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Why Firewalls are Essential for Websites

Why Firewalls are Essential for Websites

A firewall monitoring your website for any possible threats is necessary for small businesses! A WAF (Web Application Firewall) is a specific application that filters, monitors, and prevents certain HTTP traffic to and from a website. Inspecting HTTP traffic can...

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What are Backlinks and How Do They Help SEO?

What are Backlinks and How Do They Help SEO?

Search Engine Optimization (SEO) is a marathon, not a sprint. It is constantly evolving its strategies so that you are getting the best performance out of your content. An essential part of that strategy is Backlinks. In 2021, 55.24% of web pages do not have a single...

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Why do you need a Landing Page for Business?

Why do you need a Landing Page for Business?

Having a landing page for business increases conversion and decreases customer confusion. When you’re touting something specific on your website, are you sending viewers to a landing page or just directing them to your homepage? In our world of “go, go, go” it is...

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How to Use Pinterest for Business

How to Use Pinterest for Business

Utilizing Pinterest for business should be a priority if you want to reach a wider audience. Pinterest is a planner’s paradise and the go-to spot for visual aids. Here’s how, as a business, you can take advantage of its unique benefits. Is your business leveraging the...

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SEO: How it Helps Your Local Business

SEO: How it Helps Your Local Business

SEO, which stands Search Engine Optimization, can make or break your local websites. With some guidance from FXV Digital Design, you can strategize on how to make the SEO most effective without major spending. As a small business having a limited budget on branding...

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COVID-19 Changed Our Social Media Habits

COVID-19 Changed Our Social Media Habits

Berks County and many other areas move to "Yellow" on the pandemic chart on June 4th. Ladies and gentlemen, it has been a long several months span, but we made it together.  The big question everyone is having is, "now what?". Presently, all places will continue the...

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